Examples of Introductory Offers
Examples of Introductory Offers out in the market.
Examples of Introductory Offers out in the market.
There are two types of introductory offer that can be used: a discounted price for a period of time or a free trial; after which the customer will be billed at the regular price at a monthly or yearly rate.
Discounted price for a period of time
NYTimes offers you an introductory offer of $5/month or $50/year for the first year and then $25/month and $325/year after that.
Verizon offers customers a 3 year guarantee of $25/line for four lines when they switch from another provider. After those 3 years, the price resets to the standard rate.
Free Trial
Streaming platforms like the NBA League Pass, FuboTV or Netflix offers you a free trial that lasts a week to a month and then charges you the standard price on a monthly basis.